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West Seattle Mortgage Ad Design

Industry: Mortgage, Financial
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West Seattle Mortgage, a local community mortgage broker, wanted to support the community.  We helped them create an ad they could use in a school publication for their support.  The ad continued the branding we have developed for them.  A concept was developed for the majority of the space to advertise a key concept important to homeowners - the state of the interest rate.  We used a good amount of empty space in the graphic to grab attention in a cluttered page, while keep a clear focus on a simple message.

The community aspect highlights both the person himself, and the community support he provides through West Seattle Mortgage, creating a personal connection and greater meaning in the community.  All his information is there for easy reference, and for acting on the historically low rates in the message, further emphasizing his local, personal nature.  The design stays clear and professional while being a personal, meaningful connection for potential clients.

Credits: Design by Josh Parkinson

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